SoundWave Rebrand

SoundWave Comic Old LogoSoundWave Comic Logo

On the left is the original logo and the right is my rebranded version.

Being a comic book fan I jumped at the idea to design a logo for a comic book store. SoundWave Comics is a small, but a big personality comic book and collectible store located in Summerville, South Carolina. SoundWave was in need of a rebrand from their outdated logo, to something that would appeal to their target audience while communicating the idea of their name. The Name SoundWave came to Greg Woodard while picturing the old RKO Tower. His idea was that sound travels out in waves informing and pleasuring people and he wanted to be that signal in the Summerville area. The Red fits their personality while the Type helps communicate the idea behind the name.

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